1932 Pierce Arrow Model 54

1932 Pierce Arrow Model 54


Of the three P’s (Pierce Arrow, Packard and Peerless), many automobile aficionados feel the Pierce Arrow to be the best of the lot.


  • YEAR & MAKE - 1932 Pierce-Arrow
  • MODEL NAME - 54
  • SERIES - VA Series
  • BODY TYPE - 4 Door, 5 Passenger Convertible Sedan
  • BODY BY - 
  • # CYLS. - Inline 8
  • WEIGHT - 4,747 lbs
  • HP - 125
  • C.I.D. - 366
  • WHEELBASE - 137″
  • PRICE NEW - $2,950
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One of the “Three Ps” of automotive aristocracy in the United States – including Packard and Peerless, a Pierce-Arrow is instantly recognizable thanks to its unique flared-in-fender headlight treatment and elegant hood ornament. Notice this car has more conventional headlights, which are unusual for a US market Pierce-Arrow but available as an option. First spotted by a Pierce-Arrow enthusiast in a Long Island junkyard in 1954, it was later rescued by Jane English, who at the time was publisher of The Arrow, the Pierce-Arrow Society’s quarterly newsletter. Subsequently restored, it joined the Chicago Vintage Motor Carriage collection in 1993.

Similar to other great marques of the era, all was not well at Pierce-Arrow. The company fell victim to the stock market crash of 1929 and the ensuing tough economic times. Until the very end, Pierce-Arrow refused to compromise on its luxury product. The company struggled for just a few more years, unfortunately closing its doors in 1938. In somewhat of an odd postscript and lasting legacy to the Pierce-Arrow story, Seagrave purchased the engine works of the company and used its V-12 engine design to power fire apparatus through the 1970s. That’s quite a tribute to both a remarkable motor and an equally remarkable motorcar.